Company : IKONIC
Position Details : Digital Marketing Specialist
Location : Coimbatore
Job Description: The candidate will develop, implement, and manage marketing campaigns promoting the organization’s products and services. The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads/customers.
Key Responsibilities:
- Develop marketing strategies that align with the organization’s business goals • Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
- Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
- Conduct market research and analyze trends to identify new opportunities and improve campaign performance
- Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
- Stay up-to-date with emerging digital marketing trends and technologies
Qualifications:
- Bachelors degree in marketing, communications, or related field
- 3+ years of experience in digital marketing or related field
- Proficient in Adobe or Coreldraw Software Suite
- Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
- Proficient in marketing automation tools
- Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
- Strong project management skills
- Excellent written and verbal communication skills
Job Type: Full-time
Salary: ₹12,000.00 – ₹20,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
Schedule:
- Day shift
Supplemental pay types:
- Yearly bonus
Ability to commute/relocate:
- Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- Please apply only if your salary expectation match the range mentioned in the posting
Education:
- Bachelor’s (Preferred)
Experience:
- Digital marketing: 3 years (Preferred)
- total work: 3 years (Preferred)