Company : abee cast
Position Details : Digital Marketing
Location : Coimbatore
Skills Required
- Experience in Search Engine Optimization (SEO), Search Engine Marketing (SEM) and Social media marketing (SMM).
- Expertise in Event tracking, Schema creation, Analytics goal settings.
- Generating leads targeting globally and maintaining report monthly basis.
- Experience with A/B testing and other testing metrics.
- Develop a strategy for the improvement of organic search ranking and the maximization of ROI.
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc).
- Should have worked with CMS and building/administering content in multiple CMS environments.
- Knowledge of HTML/CSS and website administration.
- Experience with website analysis using a variety of analytics tools including Google Analytics and webmaster tools.
- Knowledge of PPC programs and optimizing data gathered from both organic and paid sources.
- Must be skilled in competitor analysis.
- High-level proficiency in MS Excel, PowerPoint, and Word.
- Manage relationships with web developers and marketing teams to properly implement SEO.