Company : Pixous Technologies Private Limited
Position Details : Digital Marketing Intern
Location : Coimbatore
Full Job Description
Social Media Management:
Create and schedule social media posts on platforms like Facebook, Twitter, Instagram, LinkedIn, and others.
Monitor social media channels for engagement, comments, and messages.
Analyze social media metrics and provide insights for improving social media strategies.
Content Creation:
Assist in creating and editing content for blogs, websites, and social media.
Work on writing and optimizing content for search engines (SEO).
Create graphics, images, and videos for online marketing materials.
Email Marketing:
Help with the creation and execution of email marketing campaigns.
Segment email lists and analyze email marketing metrics.
A/B test email subject lines, content, and designs.
SEO (Search Engine Optimization):
Research keywords and perform competitive analysis.
Optimize website content for SEO.
Monitor and report on keyword rankings and website traffic.
Paid Advertising:
Assist in setting up and managing pay-per-click (PPC) advertising campaigns on platforms like Google Ads or Facebook Ads.
Monitor and analyze ad performance.
Make recommendations for optimizing ad spend.
Analytics and Reporting:
Use tools like Google Analytics to track website traffic and user behavior.
Create regular reports on digital marketing performance.
Identify trends and insights to inform marketing strategies.