Company : Soldat Global Technologies
Position Details : Digital Marketing Specialist
Location : Coimbatore
Full Job Description
Digital Marketing Executive
Summary:
The Digital Marketing Executive is responsible for developing and executing digital marketing campaigns that drive traffic, leads, and sales. This includes planning and executing SEO, SEM, social media marketing, email marketing, and content marketing campaigns. The ideal candidate will have a strong understanding of digital marketing principles and be able to use data to track and optimize results.
Responsibilities:
Develop and execute the company’s digital marketing strategy
Plan and execute SEO campaigns to improve website rankings for target keywords
Develop and execute SEM campaigns using Google Ads and other platforms
Manage social media accounts and create engaging content
Run email marketing campaigns to nurture leads and drive sales
Create and manage content marketing campaigns to attract and engage new customers
Track and analyze the results of all digital marketing campaigns
Work with other departments to ensure that digital marketing efforts are aligned with the overall business goals
Qualifications:
Bachelor’s degree in marketing, business, or a related field
Freshers or up to 1 years of experience in digital marketing
Strong understanding of SEO, SEM, social media marketing, email marketing, and content marketing
Experience with Google Analytics and other website analytics tools
Excellent communication and presentation skills
Ability to work independently and as part of a team
Creative and innovative thinker